Why has NOVOMATIC never entered the North American market?
The tried and tested NOVOMATIC method of market entry is ‘when the time is right’ and always ‘step by step’.
Your company name suggests more than just the continental us. Does that mean that NOVOMATIC will be purely a supplier or do you foresee future operations?
NOVOMATIC Americas covers the entire purpose of the company. It means all of the Americas, north and south. As for future operations, we never say never. While we progress with the necessary licensing and product approvals process, further opportunities may present themselves. We will develop our future business on merit, but only after careful research and evaluation in each case.
What are your specific plans for Canada?
Canada has always been an excellent market for NOVOMATIC and we intend to achieve further success in the future. We will be exhibiting at the 2014 Canadian Gaming Summit and we are excited about offering Canadian operators new opportunities to work closely with us in order to extend their gaming offerings.
Any final thoughts?
As one of the largest gaming groups on earth it is natural that NOVOMATIC should be a major force in North America. Our task is to make that happen, so now the real challenge begins. We have the resources of the NOVOMATIC Group behind us and we are building our team here in America. Add to that our world-leading products, our reputation for excellence, and the high standards of service and support for which NOVOMATIC is world famous, and all the pieces are in place. Our task is to overcome the challenges and succeed in bringing NOVOMATIC to a market where it really belongs.
For more, visit NOVOMATIC's website at www.NOVOMATIC.com.