When it comes to cultivating thrilling online and mobile gaming experiences, industry giant IGT has an “anytime, anywhere” mindset. The company constantly asks itself, “How can IGT deliver the best, most engaging gaming experiences to our millions of players around the world?” The answer: unrivaled content on as many platforms possible.
The latest example of IGT’s best-in-class content includes online and mobile titles BATTLESHIP! and TRANSFORMERS Battle for Cybertron. Earlier this year, these widely-loved licensed titles were the first two games that IGT simultaneously released for online and mobile play. Both hot titles are available via IGT’s rgs® (remote game server), bringing the content that players crave, directly to the console of their choice.
In BATTLESHIP!, players are invited to sail off to join an epic battle on the wide open seas. A powerful force of ships, officers, and jets is at the player’s command, ready to deliver absolute victory. Stacked 2X Wilds increase the explosive thrills by instantly doubling multiple line wins. Two or more Bonus scatter symbols reveal lucrative scatter wins, and three or more trigger the exhilarating Victory Bonus, where players can target the fleet’s artillery at enemy ships and win up to 36 free spins, a 10X multiplier, and 50 times the total bet.
In the action-packed TRANSFORMERS Battle for Cybertron, the excitement doesn’t end when the reels stop spinning. TRANSFORMERS Battle for Cybertron offers the popular FreeFall Symbols feature, letting players win again and again on a single spin. After any spin, Transformers characters may appear and blast away even more symbols, unleashing more cascades with Wild and Bonus-triggering symbols. With loads of Mystery features and thrilling game play, TRANSFORMERS Battle for Cybertron transports players to new heights of victory.
For more information on BATTLESHIP!, TRANSFORMERS Battle of Cybertron and the many other exciting titles reflective of IGT’s “anytime, anywhere” mindset visit www.igt.com.
PlayNow, British Columbia Lottery Corporation’s online gaming brand, launched a market-leading cross-product mobile optimized experience in mid-2013 – PlayNow Mobile – that offers BCLC’s customers sportsbook and lottery products. This new experience, developed by mobile technology specialist mkodo, working closely with the BCLC product teams, integrates directly with BCLC’s sportsbook and lottery platforms.
The mobile-optimized PlayNow brand (www.playnow.com) is designed to provide a single, easy-to-use point of access to BCLC’s product range through mobile.
“With the expansion of the smartphone and tablet market, customers now expect to be able to engage with their chosen brands via an optimized and high-quality mobile experience. mkodo is delighted to have been challenged by BCLC to create such a convenient and ‘rich’ experience for their PlayNow customer base and to deliver the first mobile-optimized site of its type in this well-regulated market,” says mkodo Managing Director Stuart Godfree.
PlayNow Mobile is available on all major smartphones and tablets. The display of the full level of product functionality is optimized for both mobile and tablet channels. PlayNow customers can register, withdraw and deposit funds, register pay methods, place bets and buy tickets.
A range of lottery ticket packages, combinations and quick-pick options are available for lottery. Sportsbook customers benefit from a wide selection of bet types and combinations across a vast range of sports events and markets, including in-running betting, available to the player wherever they are in the province.
A key feature of the product range is that the PlayNow player has a single account, and uses one set of login details, whether they play on sportsbook or lottery and whether they play via desktop, laptop, tablet or mobile. The user can view all their bets and winnings in detail across devices. The product range seamlessly incorporates all the important information and processes, such as responsible gambling information, voluntary self-exclusion, player protection and player-location-verification, that are required to ensure that the services are secure and compliant with the provincial regulations.
One of the key challenges of bringing the product to market was the mobile geo-location component. What makes for an appropriate geo-location solution for mobile in a regulated market is an emerging standard. BCLC and mkodo have working closely, through the process, with the regulator to ensure the delivery of a robust, reliable and compliant solution.
“We are delighted that the roll-out of PlayNow Mobile has been so well-received and adopted by BCLC’s players and we’re very much looking forward to working on future releases and enhancements to this mobile experience.” says Godfree.
For more information, visit www.mkodo.com.
With a focus on bringing innovation to iGaming, GTECH has revealed its new Poker Platform and technology driven mobile poker app created for iPads. The Poker Platform technology was completely redesigned and rewritten to include additional poker play features to improve the player experience and offer new and valuable business tools.
GTECH’s new Poker Platform provides the technology for customers to offer their players the best in interactive poker games. It has the ability to manage poker games across multiple devices from desktop computers and laptops to mobile devices like tablets and smart phones. It additionally has the ability to enable players to monitor and play on multiple tables at once.
The new platform enables GTECH’s customers to tailor their mobile poker offering to their specific needs and player base. It is robust-to-high demand and is flexible to manage various table and tournament set-ups and stakes. It also equips customers with important business features enabling them to customize to their brand image and to integrate player information with existing player reward and/or Customer Relationship Management (CRM) systems.
In tandem with the new platform, GTECH introduced a mobile poker app for iPads. The new mobile poker app and New Poker Platform work together to offer an user-friendly touch interface that uses swipes, taps, and gestures, mimicking natural tablet handling and providing easy access to exciting game actions.
GTECH’s mobile poker app offers an impressive new feature: ergonomic thumb-based game play. All controls are within a thumb’s reach and allow players to comfortably play poker in the landscape position when playing on tablets. Using the controls located on the bottom left and right corners, players tap the screen and move dials with their thumbs to join tables, place bets, make play decisions, check statistics and even chat with other players.
This innovative thumb-controlled feature is unique to an interactive poker product and delivers a comfortable game play experience that can only be achieved through GTECH’s new Poker Platform. More innovative features are expected to be released in the coming months.
For more information visit www.gtech.com or www.spielo.com.
Williams Interactive is dedicated to keeping casino players “Always in Play” through the premium digital distribution of their deep library of WMS Gaming casino games. The company views mobile and social gaming as key engagement channels through which land-based casinos can benefit from the convergence of online and offline gaming. This view led to their creation of Play4Fun Network, a white-label social casino gaming platform designed with the tools and capabilities land-based casinos need build an engaged online player community under their brand.
Casino players already participate in social casino gaming when not visiting the land-based alternative, often with brands unaffiliated with an offline casino entity. According to WMS’ Active Gambler Profile, 72 per cent of avid gamblers play social games regularly. Likewise, many casino players are engaged in mobile gaming through native apps, including slots, bingo, and poker games. This provides a great opportunity for casinos to provide a seamless multi-channel experience – on desktop, smart phone and tablet – that players already seek, while surrounded by the casino’s unique brand and while exposing them to the casino’s marketing messages and offers.
Play4Fun Network provides a social gaming experience connected between the desktop portal and casino-customizable native iOS and Android applications, anchored by player-favorite slot titles well known from casino floors across North America that increase stickiness and player visits. In current deployments of the Play4Fun Network, the company is reporting impressive engagement metrics, including more than 2.5 visits per daily player, each logging more than 10 minutes and over 450 spins per session – all under the casinos’ unique brands. Combining this engagement with best-in-class marketing capabilities empowers casinos to ensure the effect social and mobile gaming has on their operation drives increased revenue from their current player base, and allows them to engage players where they want to play anytime, anywhere.
Learn more about the Play4Fun Network at www.williamsinteractive.com/p4f.