Vancouver-based betting and gaming company FansUnite has launched the online betting platform of its white-label partner, Money Line Sports, on its Chameleon Platform.

Money Line Sports is an Ontario-based SaaS technology company focused on developing licensed, digital streaming content and tools for the growing land-based and online gaming sector. It allows online operators to offer customers solutions including live streaming events, odds, and player stats including aggregating sportsbook data.

In addition to the Money Line sportsbook powered by Chameleon, Money Line offers streaming OTT sports including odds feeds, premium insights and subscription-based live sports streaming. Its sports betting platform will offer a strong portfolio of gaming products including esports and traditional sports.

Money Line will market the new gaming platform to its streaming service subscriber base in countries and regions that are accessible via FansUnite’s Maltese gaming license, and will continue to target new markets as they materialize.

“We are excited to launch Money Line’s platform today,” said Scott Burton, CEO of FansUnite, in a news release.

“Through their extensive reach in a range of betting jurisdictions, Money Line will be able to enter new markets and deliver a complete array of gaming solutions to a large audience. We will continue working with the Money Line team to add new features and products to give their customers new and exciting offerings, and expand their reach.”