Private payment processing firm Wyzia Financial has debuted its new payment solution ‘FastPlay’ to supply the Ontario sports betting and igaming market.

Offering a ‘first-of-its-kind’ product in Canada, FastPlay aims to improve the gaming experience by delivering fast registration and quick deposit solution’ for sports betting and igaming apps within the province. 

“FastPlay is a brand launched on the market promising to revolutionise the way Canadian consumers play, making it easy and accessible while fully adhering to regulatory standards of such an industry, noted Wyzia CEO Guy Fietz.

“The roll-out of this solution is part of a wider exercise to ensure that the solution brings a faster gaming experience, wider coverage in terms of operators, and the latest innovative technology for Canadian consumers. The new milestone is part of value investment in new infrastructure which Wyzia’s team has worked tirelessly on”.

Aiming to make the payment process ‘as frictionless as possible’, FastPlay uses the end-user’s method of payment to identify them while verifying their personal details. 

Wyzia is also offering its WyziaSecure platform to Ontario operators to ensure clients have KYC coverage. 

Further seeking to simplify the payment process, FastPlay will help operators by not asking end-users to provide sensitive information, which the firm states will help to increase customer retention rates.

Fietz continued: “Today, as we celebrate the first end-user of FastPlay in Canada, we are once again delivering on our brand promise to Great Value to our partners. 

“Whilst launching this solution, we are committed to continue innovating in a market environment that dictates not only innovation but quality standards, sensitivity to player requirements and, more importantly, responsibility in one’s operations.”