Gaming Arts and its Canadian distributor Bet Rite have launched its Bingo Millions game with Manitoba Liquor & Lotteries (MBLL) in Winnipeg, Manitoba.

Going live at MBLLS’s Casinos of Winnipeg’s, Club Regent Casino and McPhillips Station Casino on Dec. 1, Bingo Millions is part of Gaming Arts’ library of bingo games and is one of several special SuperGames offered by the Las Vegas-based gaming manufacturer.

“We are very excited and grateful that MBLL is our first Canadian customer to introduce Bingo Millions to the Canadian bingo market,” commented Billy MacLellan, President of Bet Rite.

“We are confident that bingo players in Manitoba will enjoy the fun and excitement this potential life-changing game will bring.” 

With a $1m jackpot, Gaming Arts noted the Bingo Millions game has helped operators increase their profitability and revenue, as well as customer acquisition and retention.

Mike Dreitzer, CEO of Gaming Arts, added: “We are delighted to introduce Bingo Millions in Canada. Our team has worked diligently with Manitoba Liquor & Lotteries and our Canadian distributor, Bet Rite, to make this happen.

“We are grateful to everyone for their help in completing this long-anticipated launch. We know it is thrilling for players in Winnipeg to be able to experience this “Life Changing” game. It has already generated a great buzz just a few days after launch, and it’s only just the beginning.”