TSN & Genius Sports link up on new streaming service for Canadian NFL fans
The Sports Network (TSN) has joined forces with Genius Sports to enhance the NFL’s coverage in Canada via its new streaming service, TSN+.
Available on TSN.ca and the TSN app, TSN+ will extend the broadcaster’s current coverage by adding more games and events than ever before.
Genius Sports’ role will be to power ‘ground-breaking’ augmented broadcasts throughout the upcoming NFL Playoffs and Super Bowl LVII, providing fans with an ‘all-new viewing experience’ combining play-by-play data-driven insights, graphic overlays, visualizations, and more.
Mark Locke, CEO of Genius Sports, commented: “In partnership with TSN, we’re thrilled to be powering the most advanced NFL broadcasts available through a unique marriage between our state-of-the-art technology with an innovative new platform to deliver a football first for Canadian NFL fans.
“The NFL Playoffs and Super Bowl are world-renowned and we’re proud to be providing our full suite of broadcast augmentation tools to help bring fans closer to the action, transforming the way every play is experienced on TSN+.”
Key player statistics such as the number of passes completed, rushing, passing and receiving yards will be overlayed onto the live action, together with route trails, radar maps and other on-field augmentations.
The augmented feeds available on TSN+ are additional to the live game coverage on TSN, CTV, CTV2, and RDS, who deliver games across the country in all of the league’s broadcast windows.
Shawn Redmond, VP of Bell Media Sports, the exclusive television broadcast partner of the NFL in Canada and owner of TSN, added: “TSN+ allows fans to go deeper into TSN’s world-leading live sports portfolio with augmented feeds, multi-casts, and additional featured content from our marquee properties, including the NFL.
“We’re thrilled to partner with Genius Sports to deliver these world-exclusive, data-enhanced augmented broadcasts for the NFL Playoffs and Super Bowl LVII to TSN+ users.”