Lion Gaming has received a boost to its sportsbook platform with the addition of esports solutions from Oddin.gg.

The Calgary-based online casino platform provider has partnered with the esports betting supplier to provide operators ‘with an extensive range of live esports events and betting options’ as it caters for the growing demand of the market.

Oddin.gg currently boasts the highest number of live esports markets available in the market today, and its latest collaboration will ensure that Lion Gaming players have access to the ‘most comprehensive selection of esports markets available anywhere’.

Marek Suchar, Managing Director and Co-Founder at Oddin.gg, commented: “We are very excited about our partnership with Lion Gaming by providing them our esports odds feed, risk management and widgets to support reaching their future goals: enabling the platform to cater to the growing demand for esports betting, offering an unmatched level of excitement and engagement for esports enthusiast worldwide.“

The partnership extends the Prague-based firm’s reach in North America, following the recent opening of a new trading hub in Peru and the approval of a betting supplier license in Ontario last October.

For Lion Gaming, meanwhile, the agreement connects the company with another firm priding itself on its technological advancements, with the online casino platform provider bringing its own bleeding edge blockchain solutions to the igaming industry.

“Our partnership with Oddin.gg marks an important milestone for Lion Gaming as we continue to elevate our sportsbook platform and enhance our offerings,” added Jason Poprawa, Head of Sportsbook at Lion Gaming.

“By integrating Oddin.gg’s impressive esports solutions, we are providing our partner operators and their players with an unrivaled gaming experience that combines seamless performance, a vast array of live esports markets, and the thrill of competitive esports. This collaboration reinforces our commitment to staying at the forefront of innovation in the industry.”