Oddin.gg has made strides in its North American expansion strategy as it secured a betting supplier license from the Alcohol and Gaming Commission of Ontario (AGCO). 

The esports betting odds feed, risk management and iframe solutions provider has secured the necessary regulatory requirements to enter Ontario where it will begin to provide its esports betting services to operators in the province.

Vlastimil Venclik, Co-Founder and CEO of Oddin.gg, said: “We are thrilled to achieve this important milestone for Oddin.gg. Acquiring a license in Ontario opens a wealth of opportunities on the North American market, and is a major step in our North American expansion strategy. This helps us to support both existing clients and prospects in the future.”

The Czech firm, which also has a base in Las Vegas, recently secured a $4.5m in a Series A funding round to spearhead its North American growth, with Ontario a key target in this strategy. 

It marks the second North American jurisdiction that Oddin has launched in, after entering the igaming market in New Jersey back in April via a deal with Esports Entertainment Group. 

Venclik added: “The North American market is developing at a different pace. Canada is very rapidly embracing esports betting, with Ontario being especially big in esports. In contrast, the entire US is slow in legalizing and adopting esports. 

“This creates opportunities for progressive US bookmakers to adopt esports and distinguish themselves among the competition. We are in touch with such bookmakers, and you can expect more exciting news in the coming months.”