Playtech has agreed to strengthen NorthStar Ontario’s marketing and player acquisition strategy in a bid to support the rapid growth and expansion of the NorthStar Bets brand.The agreement was announced today by NorthStar Gaming, which…

In a thought leadership piece on the Ontario sportsboook market - exclusively published on Canadian Gaming Business - Level5 Strategy's Laura Richard and Jordan Shapiro provide data and insights to help industry stakeholders find further…

Senator Marty Deacon is stoking the flames of the sports betting ads argument further with a proposal of her own to curb the amount Canadians are subjected to on a daily basis.Under the terms of the legislation suggested yesterday…

The Alcohol and Gaming Commission of Ontario has issued a fine to two operators - Fitzdares Canada and BV Gaming - for alleged breaches of its Standards pertaining to minor league sports.The current regulations - specifically paragraph…

The phenomenon that is the SBC First Pitch competition made its way to Toronto last week for the first-ever Canadian version of the start-up competition at the Canadian Gaming Summit.Linemate, We the Bookie, and Flex Fantasy competed…

The first full day of the Canadian Gaming Summit kicked off with a bang of an announcement from iGaming Ontario. The group released a report compiled by Deloitte on the economic impact the industry has had on the province during the past…

The arrival of regulated online sports betting in Ontario in April 2022 has had a major influence on what players are searching for, with Google data appearing to indicate that the province’s gamblers are now very much focused on finding…

When Ontario’s regulated online gambling market launched in April 2022, the authorities decided to allow established grey market operators to apply for licenses. It was a move that raised the question of how great an advantage those…

theScore Bet has leveraged its multi-year partnership with Golf Canada to unveil a new fan-focused golf experience - ‘Hole Zero’ - at this week’s RBC Canadian Open.The ‘first-of-its-kind’ activation - supported by the Toronto-based…