The phenomenon that is the SBC First Pitch competition made its way to Toronto last week for the first-ever Canadian version of the start-up competition at the Canadian Gaming Summit.Linemate, We the Bookie, and Flex Fantasy competed…

The first full day of the Canadian Gaming Summit kicked off with a bang of an announcement from iGaming Ontario. The group released a report compiled by Deloitte on the economic impact the industry has had on the province during the past…

The arrival of regulated online sports betting in Ontario in April 2022 has had a major influence on what players are searching for, with Google data appearing to indicate that the province’s gamblers are now very much focused on finding…

When Ontario’s regulated online gambling market launched in April 2022, the authorities decided to allow established grey market operators to apply for licenses. It was a move that raised the question of how great an advantage those…

theScore Bet has leveraged its multi-year partnership with Golf Canada to unveil a new fan-focused golf experience - ‘Hole Zero’ - at this week’s RBC Canadian Open.The ‘first-of-its-kind’ activation - supported by the Toronto-based…

In such a crowded market, Ontario sportsbooks and casinos cannot afford to gamble on creating a strong advertising strategy. That was a key message highlighted by IPSOS in a POV entitled Don’t Gamble on Advertising Effectiveness: Lessons…

BetGames has been expanding its global footprint in recent months. And with the Ontario market open for business, it was a natural step for the company to bring its hybrid sport product Twain Sport to bettors across the Canadian market.…

Former NHL goaltender from Pickering, ON and the current Executive Director of the NHL Alumni Association (NHLAA), Glenn Healy, is set to make a special appearance on a live episode of the 'Safe Bet Show.'The podcast, which is hosted by…

The campaign against sports betting advertisements in Ontario is gathering further pace with commercials now facing political pushback.John Fraser, MPP for Ottawa South and Interim Leader of the Ontario Liberal Party, addressed these…