Sports Betting
AGCO charges Fitzdares Canada & BV Gaming over CHL transgression
The Alcohol and Gaming Commission of Ontario has issued a fine to two operators - Fitzdares Canada and BV Gaming - for alleged breaches of its Standards pertaining to minor league sports.The current regulations - specifically paragraph 15 of Standard 4.34 - prohibit operators from offering bets…
Lance Agostino, Betsson: Ontario full catalogue offers quicker path to profitability
Betsson aims to take the “Amazon approach” when expanding more throughout Ontario after the firm went live in the province in February.Speaking to SBC Americas and Canadian Gaming Business Editor Jessica Welman at the Canadian Gaming Summit, Lance Agostino, Director of B2B Sportsbook at Betsson…
Linemate Captures Inaugural CGS First Pitch Title
The phenomenon that is the SBC First Pitch competition made its way to Toronto last week for the first-ever Canadian version of the start-up competition at the Canadian Gaming Summit.Linemate, We the Bookie, and Flex Fantasy competed for bragging rights and a comprehensive prize package before…
iGO report says gaming brought $1.5B to Ontario last year
The first full day of the Canadian Gaming Summit kicked off with a bang of an announcement from iGaming Ontario. The group released a report compiled by Deloitte on the economic impact the industry has had on the province during the past year and the numbers are eye-popping.Per the report, the…
Ontario’s bettors focus searches on licensed sportsbooks
The arrival of regulated online sports betting in Ontario in April 2022 has had a major influence on what players are searching for, with Google data appearing to indicate that the province’s gamblers are now very much focused on finding licensed sportsbooks to bet with.In the first part of…
New or old – which brands are Ontario sports bettors searching for?
When Ontario’s regulated online gambling market launched in April 2022, the authorities decided to allow established grey market operators to apply for licenses. It was a move that raised the question of how great an advantage those established sportsbook brands may have over the operators that…
theScore Bet launches inaugural ‘Hole Zero’ fan experience at Canadian Open
theScore Bet has leveraged its multi-year partnership with Golf Canada to unveil a new fan-focused golf experience - ‘Hole Zero’ - at this week’s RBC Canadian Open.The ‘first-of-its-kind’ activation - supported by the Toronto-based sports marketing agency SDI Sports - allows fans to get into the…
IPSOS on advertising: time to get creative with quality over quantity
In such a crowded market, Ontario sportsbooks and casinos cannot afford to gamble on creating a strong advertising strategy. That was a key message highlighted by IPSOS in a POV entitled Don’t Gamble on Advertising Effectiveness: Lessons From Sports Betting ads.Ted Doering and Scott Morasch…
Andreas Koeberl: Twain Sport is the perfect match for Ontario bettors
BetGames has been expanding its global footprint in recent months. And with the Ontario market open for business, it was a natural step for the company to bring its hybrid sport product Twain Sport to bettors across the Canadian market.Ahead of the Canadian Gaming Summit next week, BetGames CEO…
NHLAA Executive Director, Glenn Healy, to Share Insights at the Canadian Gaming Summit’s ‘Safe…
Former NHL goaltender from Pickering, ON and the current Executive Director of the NHL Alumni Association (NHLAA), Glenn Healy, is set to make a special appearance on a live episode of the 'Safe Bet Show.'The podcast, which is hosted by Martin Lycka, Entain's Senior Vice President of American…