Sports Betting
MLB players can endorse sportsbooks in Ontario
Major League Baseball (MLB) players will be allowed to endorse private sportsbooks once Ontario's new licensed and regulated online gaming market is open on April 4.
The newly ratified Collective Bargaining Agreement (CBA) addressed the continuing wave of legalized sports betting across North…
Which sportsbooks are ready to launch in Ontario?
Updated March 28
The Ontario market for regulated online betting and gaming continues to take shape with just days to go until the April 4 launch date.
In addition to the early approved operators including the likes of PointsBet, theScore Bet, World Series of Poker, 888, and Rush Street…
Rush Street Interactive joins the Ontario tide via BetRivers
Rush Street Interactive's BetRivers brand has become the latest operator to receive registration for Ontario's soon-to-open iGaming and sports betting market.
Rush Street is already active in the province via it's free-to-play social gaming platform CASINO4FUN, which is accessible from…
OLG’s PROLINE named NHL’s first sportsbook partner in Canada
Ontario Lottery and Gaming Corporation's PROLINE+ sportsbook has been named as the first official sportsbook partner of the National Hockey League (NHL) in Canada.
The multi-year deal is the NHL's first sports betting partnership in Canada and will see OLG become an official NHL partner for…
Ontario online betting operators cannot advertise sign-up offers
Privately-run sportsbooks in Ontario's regulated market will not be permitted to advertise online betting sign-up promotions, bonuses, or credits to consumers.
While companies will still be able to provide these offers, such as risk-free first bets or matching first deposits to players, they…
CGA enters integrity agreement with IBIA
The Canadian Gaming Association (CGA) has announced that it has signed a Memorandum of Understanding with the International Betting Integrity Association (IBIA) to provide a framework for cooperation and coordination between the two organizations on betting and related integrity issues and to…
Connor McDavid becomes first active major-league star to partner with sportsbook
BetMGM has announced a partnership with reigning NHL MVP Connor McDavid that will see the Edmonton Oilers captain and leading star join the company as a brand ambassador.
McDavid is the first active player in a major U.S. professional league to endorse a regulated North American sportsbook. He…
Ontario bettors’ options broaden as more sportsbooks & suppliers receive AGCO…
Updated March 9
Ontario's regulated online gaming and sports betting market continues to take shape ahead of opening up to authorized private operators on April 4, as several more sportsbooks and suppliers have been approved for licensing.
After a first wave of announcements from online…
AWS partners with MLSE for betting experiences
Amazon has announced that its Amazon Web Services (AWS) has partnered with Maple Leaf Sports & Entertainment (MLSE), the owner and operator of several Toronto-area sports teams, to deliver betting and gaming experiences and products to fans.
Under the deal, MLSE – which owns the NBA's Toronto…
Canada’s Century racetracks to offer fixed-odds betting
Century Casino has announced that its operated racetracks in Canada, Century Downs Racetrack and Casino (CDR) and Century Mile Racetrack and Casino (CMR), have partnered with BetMakers’ Global Racing Network to offer fixed-odds wagering on the two racetracks’ thoroughbred and standardbred horse…